Marketing and Communications Manager

Come Work for a Wonderful Non-Profit Company in Central Pennsylvania!

 

We are looking for an experienced full-time Marketing and Communications Manager who is a key member of the management team and is responsible for developing and implementing strategic and annual plans through internal and external communications, marketing, web, and social media messaging, to increase visibility and fundraising at the Central Pennsylvania Food Bank (CPFB).  One of the principal functions will be to manage the messaging and branding for the CPFB internally and externally.  This includes the development and production of all print and electronic media, as well as providing support for fundraising events.   This role drives integrated fundraising campaigns, increasing brand awareness, storytelling, and expanding donor giving that advances the CPFB’s mission and build community engagement.  This position will manage a team of marketing and communications professionals, oversee outside vendors and consultant relationships, ensuring high-impact, mission-aligned execution across all media and messaging. 


This role is also responsible for organization-wide internal communications and public relations efforts, working in close collaboration with the CEO and Human Resources to strengthen employee engagement, transparency, and organizational voice. 


Benefits:

  • Medical, Dental & Vision Insurance
  • Health Savings Account/ Flexible Spending Account
  • Company Paid Life Insurance
  • Company Paid Short-term Disability & Long-term Disability
  • 401k
  • Paid Time Off
  • 13 Paid Holidays
  • Employee Assistance Program

Job Accountabilities:

Strategic Communications and Brand Leadership   

Develop and implement integrated strategic marketing, communications, media, and engagement plans that support programmatic and fundraising goals, and the mission of the CPFB.

Serve as brand steward, ensuring brand identity, messaging, and marketing, communications and media strategies are present in all organizational efforts. Present consistent, clear, and compelling messaging across all platforms and materials. 

Maintain an organization-wide editorial calendar and coordinate content delivery for internal and external communications. 

Oversee the production, design, and distribution of publications and content, including brochures, slide decks, fact sheets, reports, videos, website content, and social media campaigns.

Create and manage a crisis communications plan with input from Executive Leadership.

Conduct skillful analysis of identified constituencies and develop communication tactics or outreach to meet identified needs and influence public perception and action.

Assist in managing internally-produced communications for consistency and cohesive brand image; ensure that messages are integrated across the organization.  Proof and edit all promotional materials, including all advertising and digital campaigns and web content.

Fundraising Campaigns and Donor Communications

Lead strategy and execution of donor communications, including online appeals, impact reports, campaign assets, and stewardship materials. 

Prioritize donor stewardship encompassing the cultivation, retention, and recognition of individuals, organizations, and corporations.


Media Relations and Public Relations

Field and direct responses to all media-related inquiries and serve as the lead media contact, spokesperson, or public information officer as directed by the CEO and CDO.

Proactively build relationships with media outlets and oversee the development of press releases, op-eds, and public statements.

Collaborate on external communication efforts with other team members including, but not limited to, publicity for events, promotion, cause-marketing, program launches, breaking news, etc.

Serve as liaison between the CPFB and local and regional journalists to generate increased coverage and awareness of the CPFB’s work/mission; cultivate and sustain relationships.

Arrange for and manage media visits, events, and photo opportunities.

Manage all online media including, but not limited to, CPFB’s website and select social media channels.


Internal Communications 

Oversee the development and execution of internal communications strategies and tools in partnership with the CEO and CDO.

Ensure timely, transparent, and culturally sensitive communications to staff and internal stakeholders.

Assist the CEO and CDO in building and training a group of speakers who can articulate the CPFB’s story and message at events and speaking engagements.


Other Responsibilities

Working with staff, develop a system of metrics to measure effectiveness of communications, marketing and media efforts.

Track, analyze, and report on the effectiveness of all digital marketing activity.

Support cross-departmental storytelling efforts to highlight impact and elevate community voice.

Support staff with public speaking engagements, community presentations, and event promotions.  Coordinate and develop promotional materials and publications, including annual reports, brochures, newsletters, bulletins, or videos; ensure materials are timely, consistent with brand standard, and available as needed to audiences including donors, media, and partners.

Write compelling profiles of clients, donors, and partners to be used in print and online.

Provide leadership in best practices, including analytics, for digital communications and social media.

Supervise the maintenance of media clippings and digital photo archive.

Lead the CPFB’s outreach efforts related to Hunger Action Month and other major campaigns.

Oversee the bidding and production process for print materials.

Perform other duties and tasks as assigned.


Other Duties:

In instances of a federal, state or locally declared emergency, the CPFB is typically considered an essential service and emergency responder; all employees may be called in to perform regular or emergent duties.

This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job.  Duties, responsibilities, and activities may change at any time with or without notice.


Education and Experience:

Education:

Bachelor of Arts or Bachelor of Science degree, preferably in Public Relations, Marketing, Journalism or Communications is preferred. Combination of education, experience, and/or training that provides the required knowledge and skills for the position would be considered in lieu of having a degree.


Experience

Five years of progressively responsible experience in project management, development, communications and/or public relations with team leadership and staff management responsibilities, or an equivalent combination of education and experience.

Previous work experience in a non-profit business environment preferred.

Additional years of experience combined with an Associate’s degree would be considered in lieu of having a Bachelor’s degree.


Knowledge, Skills, and Abilities:

Passion for the Food Bank’s mission and core values.

Ability to understand and work with the diverse dynamics of a non-profit as well as multi-cultural populations.

Must be a self-starter with a proven track record in strategic communications, media relations, social media, and newsletter writing, editing, and production.

Ability to develop and execute strategic communications, marketing, and media plans.

Experience planning and executing integrated fundraising campaigns in collaboration with development teams.

Fluency in social media platforms including Facebook, Instagram, LinkedIn, and YouTube.

Ability to represent the CPFB in live media environments and community settings with professionalism and cultural humility. 

Demonstrated excellence in brand strategy, media relations, and digital marketing. 

Experienced writer and editor including proofing skills and a knowledge of Associated Press (AP) and web-based writing styles.

Excellent verbal communication skills; able to communicate confidently and effectively in front of small or large groups.

Expert in social media strategy; ability to engage consumers and supporters.

Extensive skills in public and media relations.

Strong understanding of CRM platforms.  Knowledge of digital marketing strategies.

Proficient in relevant creative and graphic arts software and tools.

Ability to abide by the CPFB’s values and appropriate business ethics at all times.

Must be able to make independent decisions.

Ability to work as part of a high-performance team and be a strong team player.

Exhibit strong written, analytical, presentation, planning, time management and organizational skills. Ability to write, edit and proofread correspondence and presentation materials for accuracy and style.

Must be detail-oriented with the ability to plan, prioritize, take initiative, resolve problems, meet deadlines and multi-task.

Must be reliable, with high integrity and strong work ethic.

Possess effective negotiation and problem-solving skills.

Ability to provide excellent internal and external customer service.

Participate in internal committees and workgroups as required.

Knowledge of the organization’s computer software and systems, including Microsoft Office Suite, department-specific software systems, telecommunications, and internet applications.

Actively attend manager’s meetings and participate in the CPFB management team.

Ability to attend departmental and all-staff meetings as directed, staying informed of ongoing changes in department and overall organization.

Ability to operate standard office equipment (machines, tools, and devices) used in performing only the essential functions include computer and related equipment, calculator, photocopier, fax machine, and telephone.

 

Supervisory Responsibilities:

Directly supervise 2-3 employees. 

Carry out supervisory responsibilities in accordance with the organization’s policies and applicable laws. 

Responsibilities include interviewing, training, planning, assigning, and directing work, addressing complaints, and resolving problems.

Establish and monitor staff performance and development goals, if applicable.

 

Physical Requirements or Licenses:

This position is considered hybrid, with a mix of required in-person and remote attendance that varies with the calendar of events, activities, projects, and workflow needs.

Ability to travel which may include consecutive overnight stays, and traveling by car, bus, and airplane.

A valid driver’s license with history of a good driving record.

Conditions may include working outside in inclement weather, working closely with others, working alone, and working protracted or irregular hours.

Must be able to occasionally lift or move up to 35 pounds.

The work environment is typically quiet.


The selected applicant will join a collaborative, values-driven, dynamic team that derives joy from the work and is passionate about resourcing the work to end hunger and its root causes.


The Food Bank’s work culture is progressive and forward-thinking. Staff have the opportunity to fully develop their potential in a variety of ways. As organizational leaders, in shaping programs and advocacy efforts and in working towards a future where no one should be hungry.


Applicants must submit a cover letter, resume, and salary requirements by January 16, 2026, to Central Pennsylvania Food Bank, Department of Human Resources, 3908 Corey Road, Harrisburg, PA 17109, or email hrdepartment@centralpafoodbank.org.  


We are proud to be an equal-opportunity employer.

Additional Info

Job Type : Full-Time

Education Level : Bachelors Degree

Experience Level : Mid to Senior Level

Job Function : Marketing

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